Robert Case joins Tierra Nueva Technologies Board

Tierra Nueva Technologies, a global coffee technology and manufacturing company, named Robert Case to its board of directors.

Christopher D. Ramonetti, chairman of Tierra Nueva's investment board and managing partner and CEO of Tampa, Fla.-based ProspEquity Partners, said "Case's 30-year expeience with Nestle USA adds significant strength to Tierra Nueva's growth strategy."

Recently retired as chief marketing officer of Nestle USA, he served as president of the Beverage Division from 2002 until 2016, overseeing all aspects of the business, including manufacturing, supply chain, finance and marketing. His career progression through the roles of senior vice president, vice president, director and marketing manager made him an effective leader and highly successful in integrating all key commercial and functional activities.

"Rarely today do you find a genuinely promising business initiative that merges proprietary technology, manufacturing proficiency, food science, visionary leadership, marketing expertise and robust funding to develop a new product category that has true potential to drive worldwide demand," Case said.

Case curently serves on the boards of Soylent, an innovative food technology company, and Moonshine Sweet Tea, LLC, a startup manufacturing and distributing company of premium teas and tea concentrate.